Tag: mobile marketing

  • The Impact of Mobile Marketing on Consumer Behavior

    The Impact of Mobile Marketing on Consumer Behavior

    The recent development in the sphere of mobile technology has made mobile marketing a revolutionary concept that changes the pace of business-consumer interaction. With the society increasingly relying on their smart phones and tablets for purposes of daily convenience, mobile marketing concept takes advantage of these gadgets to transform the purchasing behavior of customers. This…

  • Understanding Mobile Marketing and Its Importance For a Productive Business

    Understanding Mobile Marketing and Its Importance For a Productive Business

    With mobile usage this century, marketing has become an entirely different ball game. The increase in mobile phone usage has made many business owners who are not following the trend fold; however, many businesses have a smile on their faces as they understand the significance of mobile phone marketing and its impact on reaching their…